Medical Technology sales has historically been a contact sport. With the uncertain times, many are asking – WHAT DO WE DO NOW.
Author Archives: Skender Daerti
MedTech Uncertainty Manifesto
We are in uncertain times. The thing about uncertainty though, is that beyond the chaos, fear and panic, it also creates opportunity. Whether the result of forced adaptation or innovation, solutions to both old and new problems are discovered. The first step in developing solutions is to clearly identify and categorize the issues.
A New Perspective on Med-Tech Marketing
Med-Tech suppliers share a common challenge. In-service events require extra personnel; but bottlenecks and a lack of expert clinicians to represent their brand on-site seem to be a never-ending issue.
Learn how one of our clinical entrepreneuers makes a difference, every day, on her clients behalf
Nursing Burnout
Clinician Burnout is a concern for many due to the stresses inherent with Nursing. Creating a work / life balance as well as innovating in your career by consulting can help mitigate the effects of burnout.
Incorporating The Human Element into Med-Tech Sales & Marketing
In an increasingly competitive market, and immense pressure on the healthcare system, including technological innovation, the human element is more important than ever. Read about how on-site clinicians can act as your brand evangelist.
A Proven Customer Engagement Strategy for Medtech
Incorporating e-learning into a med-tech marketing strategy drives customer engagement, increases conversion and reduces customer churn.
The Rise Of Concierge Medical Practices
Concierge medicine is the solution for a growing number of primary care physicians to be able to practice the highest quality medical care
Augmented Reality in Healthcare
Augmented Reality has become the future of healthcare. Moving from traditional learning for new medtech products to electronic formats is becoming more prevalent every day.
5 Ways to Improve your E-Learning Solution
Wondering how to develop more effective, user-friendly e-learning solutions? Take a look at 5 best practices you can quickly implement in your e-learning programs for healthcare or med-tech.
4 Med-tech Marketing Strategies That Move The Needle
E-Learning solutions aren’t just for the enterprise any longer. Learn about how small to medium firms in the healthcare industry are capitalizing on digital content and e-learning solutions.