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Education Is the Moat with Guest Eric Poirier | Ep. 109
Education is often treated as something that happens after a medtech product is sold. In this episode of the Medtech…
Educate First, Sell Later | Ep 108
The way medtech buyers learn, evaluate, and engage has changed, but many commercial teams are still working from an older…
The Inflection Point Medtech Can’t Ignore | Ep 107
The Inflection Point Medtech Can’t Ignore For years, medtech commercialization has largely been driven by product expertise, relationships, and the efforts…
Building Medtech That Gets Adopted with Guest Frank Jaskulke | Ep 106
In this episode of the MedTech Business Academy, Scott Alexander, Barbara Strain, and Mike Sperduti sit down with Frank Jaskulke…
The New Rules of Value Analysis | VAES Ep 8
Healthcare value is changing fast in 2026. Cost pressure, CMS policy shifts, and the move toward value-based care are forcing…
Medtech’s New Battleground | Ep 105
In this episode of the Medtech Business Academy, Skender Daerti, Barbara Strain, and Scott Alexander discuss the forces shaping the…