Innovation at the Point of Impact: A Conversation with Tiffany Wilson
On this episode of the Women in Medtech series of the Medtech Business Academy podcast, I had the privilege of welcoming back Tiffany Wilson, President… Continue reading "Innovation at the Point of Impact: A Conversation with Tiffany Wilson"
Seeing the Whole Forest in Value Analysis
When it comes to Value Analysis, too many medtech teams get lost in the trees. They highlight individual product features, a single clinical outcome, or… Continue reading "Seeing the Whole Forest in Value Analysis"
Training Is Marketing and eLearning Is How Your Product Wins
In medtech, a strong clinical education strategy can make or break a product launch. Clinicians are busy, hospital resources are limited, and traditional in-service models… Continue reading "Training Is Marketing and eLearning Is How Your Product Wins"
Smart Medtech Companies Are Getting Ready Now
What Q3 signals are telling us and how to act before it’s too late After months of hesitation across the healthcare ecosystem, the second half… Continue reading "Smart Medtech Companies Are Getting Ready Now"
Why Change Management Matters in Medtech Implementation
Launching a new product in a healthcare setting involves more than regulatory clearance and technical merit. Even well-designed technologies struggle to gain traction without addressing… Continue reading "Why Change Management Matters in Medtech Implementation"
Doing the Right Thing in Medtech: A Reflection on Episode 92
I didn’t sit in on this episode with Chait Razdan, but once I listened, I knew it was one worth spotlighting. Chait is the kind… Continue reading "Doing the Right Thing in Medtech: A Reflection on Episode 92"
Vision, Voice, and Vascular Access: A Conversation with Emily Levy of Mighty Well
In this special episode of the Women in Medtech podcast, we welcome back one of our most inspiring guests, Emily Levy, CEO and co-founder of… Continue reading "Vision, Voice, and Vascular Access: A Conversation with Emily Levy of Mighty Well"
Value Analysis in Healthcare: Smarter Supplier Partnerships
In Episode 3 of the Value Analysis Expert Series, titled From Friction to Partnership: Rethinking Supplier Deals in Healthcare, I had the privilege of sitting… Continue reading "Value Analysis in Healthcare: Smarter Supplier Partnerships"
The Future of Healthcare in America: What Medtech Should Watch Over the Next 6 Months
From workforce shifts to trade policy to political shakeups, healthcare in the U.S. is in transition -and medical device companies are feeling the ripple effects.… Continue reading "The Future of Healthcare in America: What Medtech Should Watch Over the Next 6 Months"